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Harvard’s $699 startup bootcamp offers AI avatars of its instructors

Harvard Business School has launched a program called HBS Foundry, a $699 online bootcamp aimed at early-stage founders, with a feature that sets it apart from typical online courses: AI avatars built to resemble and respond like the program's human instructors. These avatars are used specifically in interactive exercises - practice pitch sessions and simulated board meetings - where participants receive real-time feedback as though they were in the room with an actual faculty member.

The use of AI avatars in this context reflects a broader trend of institutions experimenting with generative video and conversational AI to scale access to expert guidance. Rather than pre-recorded video alone, the avatars are designed to be responsive, giving the impression of a live exchange. The $699 price point appears to be a deliberate effort to position the program as accessible compared to traditional executive education, which can cost many times that amount for even a few days on campus.

From a technical standpoint, programs like this typically rely on a combination of video synthesis tools - capable of animating a realistic likeness - and large language models trained or fine-tuned on an instructor's known frameworks, vocabulary, and teaching style. The quality of feedback such a system can provide depends heavily on how well those underlying models capture the depth and adaptability of the real person. A scripted pitch scenario is a relatively controlled environment, which makes it a reasonable starting point for this kind of deployment.

The educational implications are worth watching. Proponents argue that AI avatars allow learners to practice high-stakes conversations repeatedly and without the scheduling friction of real faculty access. Skeptics will note that a simulated board meeting can only approximate the unpredictability of real investor dynamics. What HBS Foundry ultimately tests is whether AI-mediated feedback, even when it carries the face and name of a credible instructor, can meaningfully move the needle for founders preparing to go out and raise money or run a company.

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